Chief Marketing Officer

    About this position

  • The Chief Marketing Officer will work collaboratively across the organization to innovate the way our brand engages with our community. Through our brand positioning and focus on community, the CMO will create a seamless experience across all channels by developing a marketing strategy which includes creating and establishing a roadmap for creative experience that engages community in order to build and increase loyalty and increase awareness.

    The CMO will be responsible for strategic planning and tactical execution of all Brand and Marketing efforts including: corporate positioning, market and competitive analysis for the organizaton. The CMO position will be responsible for enhancing the brand's positioning, equity, content, creative execution, along with media mix optimization, and web channel performance with a laser-like focus on improving the bottom line.

    Success in this role will require building, leading and coaching teams; strategic vision and execution; excellent communication and relationship building skills.
    This position will report to the Chairman of LazyBrain.

    Responsibilities

  • Developing, implementing and managing the marketing strategy.
    Developing and managing channel and partner strategies and programs.
    Overseeing customer research to ensure marketplace relevance.
    Ensuring that all deadlines are met in an effective and professional manner.
    Participating in and contributing to high-level strategy discussions with the Executive Management Team
    Formulating and tracking key metrics and success criteria for all marketing programs and activities.
    Defining, developing and organizing the organization's marketing team structure to optimally fit the organization's size and need for marketing support.
  • Requirements

  • Inspirational leader who can manage innovation and bring programs to life through creative talent.
    Atendance on meetings of Executive Board.
    Good proficiency in English, both written and oral.
    Dynamic personality with excellent presentational skills.
    Someone who thrives in a rapidly changing environment.
    Ability to write montly reports.
    Strong creative vision with ability to interpret and evolve brand aesthetic.
    Significant experience and proven success in implementing and evolving marketing strategies.
    Effective communication, marketing and relationship skills with internal and external customers at all levels.
  • How to apply

  • Send us your CV (or LinkedIn profile) and Motivational Letter on career@lazybrain.org.
    Deadline for sending your aplication is until 1st March 2018.